Brad Paisley has earned his place in country music history as one of the genre’s most talented and decorated male solo artists. Over the past 20 years mostly solitary songwriter prior to his entrée into Nashville, Parker has now written with some of country music’s finest. Hillary Lindsey, Lori McKenna, and Liz Rose (a.k.a. The Love Junkies), David Lee Murphy, Brett James, and Ashley Gorley all contribute to Never Enough, along with Parker’s Texas peers Randy Rogers, Wade Bowen, and Ryan Beaver. “That’s been the biggest change since coming to Nashville: having access to some of the best songwriters in the world and sitting in a room with them to write,” Parker says. “The way these songwriters care and write, it’s from a place that I think I do as well. It’s made me look at songwriting differently.”

The proof is in Parker’s chart history. He scored his first-ever No. 1 country hit with 2020’s “Pretty Heart,” his debut single. “To Be Loved by You” followed suit, also hitting No. 1. Now, he’s staring down a career-making single in “Burn It Down,” a moody, smoldering break-up song that equates a busted relationship to a house reduced to just ashes and smoke. Written with the Love Junkies, “Burn It Down” was born during a writing session at Parker’s home, where he spontaneously started singing the words “burn it down” over and over again. “Some days are like that, where the melody and the idea for the song is so good and everybody is on the same page,” he says. “If you’re talking about moving the needle in my career, ‘Burn It Down’ is probably going to be the song.”

Parker lives for the type of spontaneous creation that happened that day. He’ll often challenge himself to write a song without changing a single word. He did that with “Too Tight This Time.” With a pretty acoustic guitar lick, a Dobro guest shot by Jerry Douglas, and a heavy dose of humility and introspection in Parker’s vocal performance, “Too Tight This Time” is Parker’s favorite track on Never Enough. “I said, ‘Let’s pour this thing out and whatever it is in 15 minutes, that’s what it’s going to be forever.’ I love to write songs like that and live with the end result. This one was easy to do because the melody was so good,” he says. “The line ‘There must be something broken inside this lonely man’ just hits so hard.”

For all his quiet strength and rough-hewn masculinity, Parker isn’t afraid to bare his soul. But, ironically, one of the most personal songs on Never Enough is the only song he didn’t write: “Things I Never Told You,” penned by Monty Criswell, Lynn Hutton, and Taylor Phillips, parallels Parker’s relationship with his mother. “When I moved away from home/I didn’t realize how much I’d miss ya,” he sings. “A phone call don’t take the place/of your smilin’ face cooking in that kitchen.” “Those lines were all in there. People send me songs all the time and I never really hear any that I’m blown away by,” he says. Currently getting ready for a massive summer tour, including stadium dates with Morgan Wallen, Parker debuted “Things I Never Told You” for his mother during rehearsals. “We were in this massive amphitheater and my mom came the last day and I sang it for her. It was pretty cool.”

To Parker, the gesture was a way to show he cared. Never Enough then is a testament to how much he cares about country music. “Sometimes I wish I didn’t care so much because everything would be easier. Hopefully one day people will look back at what I’ve done in country music and think it was honest and good for the genre,” Parker says. “This album may be called Never Enough, but if they see that what I did was real, that’ll be enough for me.”

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